who are we fighting for?

We are fighting for the black women who have shaped the black men men in our communities—the mothers, daughters, wives, sisters, and partners who have nurtured, guided, and supported them. This fight is about honoring the impact these women have had on our lives and ensuring their voices are represented where it matters most—at the ballot box.

We ask every man to reflect on the strength, wisdom, and love of the black women who have stood by them. Let their legacy inspire you to vote with them in mind, to protect the rights and values they hold dear. Your vote is not just yours—it’s a tribute to the women who raised you, love you, and deserve a future that respects their contributions.

where are we fighting?

We are fighting in battleground Erie, where Black families are under assault by a vitriolic, anti-women, fear-mongering GOP campaign that seeks to dismantle long-held family values led by Black women. The GOP is offering quick wins and empty promises to Black men, asking them to abandon the sacred values that have defined Black culture for generations in exchange for power and payoffs.

In Erie, PA—a critical battleground county—this assault on Black women’s roles isn’t just local; it mirrors a national battle for the soul of America. Erie may decide whether Pennsylvania turns red or stays blue, potentially determining the outcome of the 2024 presidential race. The stakes couldn’t be higher. This isn’t just about politics—this is about protecting the integrity of Black families and the values led by Black women that have held our communities together for generations.

what are we fighting?

In 2024, Black men in our working-class communities are being bombarded with fear-driven, anti-women messaging designed to strip away the values that have held our families together for generations. These divisive tactics don’t reflect the truth we were raised on—the truth instilled in us by our mothers and grandmothers.

This is not how we were brought up. We were raised to honor, respect, and uplift the women who have always stood by us. We were taught to be protectors, not bystanders—to support the Black women who built our families, not to abandon them for hollow promises.

This fight isn’t just about politics—it’s about protecting the soul of our community. It’s about rejecting the toxic, hyper-masculine lies being fed to us and standing up for the values passed down to us by the women who raised us. The women who showed us what true strength looks like. The women whose wisdom and love are our greatest legacy.

how are we fighting?

We are fighting back with a truth campaign—an unshakable, unassailable truth rooted in love. We are tearing down the GOP’s fear-mongering and divisive lies by reminding Black men of what they already know deep down: the values instilled in us by Black women—the mothers, sisters, daughters, and partners who have always had our backs—are our greatest compass.

This is not just a battle of words; it’s a fight for the soul of our families. We’re standing tall against GOP propaganda with the power of love and truth, reminding Black men that no empty promises can outweigh the legacy of strength and guidance from the women who raised us. We fight with their voices echoing in our hearts.

when we fight we win

That’s why we created prove.she.matters—because when she rises, we all rise. Now, more than ever, we must remember the power of our votes. Every vote is a weapon in the fight to honor the legacy and beliefs of the Black women who raised us, stood by us, and made us who we are.

We’re not just fighting for today—we’re fighting for the future, and together, we’re unstoppable. Join this movement to ensure every woman knows she matters, every voice is heard, and every vote counts. When we come together, we shape a future our families can be proud of.

The voices of Black women have always been the heartbeat of our communities. This fight is for them—for the mothers, grandmothers, sisters, and daughters who have been the backbone of our lives and values. They’ve always fought for us. Now it’s our turn to fight for them.

how we’re taking a stand

prove.she.matters is more than just a slogan; it's a call to action. It encourages every man to honor the legacy of the black women who raised them by making their voices heard at the polls.

Voting isn't merely a civic duty- it's a profound statement of love and commitment to the values instilled by the remarkable women in our lives. This initiative seeks to reshape the narrative around voting, emphasizing its importance as a means of honoring our matriarchs, celebrating our families, and safeguarding the future of our daughters.

stand up for the women who stood by you

We are fighting for the Black women who have poured their love, strength, and wisdom into the men in our communities—the women who’ve had your back from day one. This fight isn’t just about casting a vote; it’s about honoring them, protecting their legacy, and showing the world that when Black women rise, we all rise.

This November, don’t just check a box—use your vote as a weapon to uplift the Black women who lifted you. Your vote is more than a choice—it’s a tribute, a stand, a declaration that the values they instilled in you will never be shaken by empty promises.

Join us. Let’s stand as one to make sure every man shows the women in his life that she matters. This is more than a movement—it’s a promise. When we show up, we win, and we prove that Black women’s voices are heard, their power is respected, and their legacy is protected.